Established in 1987, Subor made a name for themselves in China by selling the Famicom there in the form of the famiclone Xiǎo Bàwáng, which was cheaper than importing a Famicom. Outside of China, they're mostly known for their educational computers running Famicom hardware, which they started 4 years after due to parents' stigma for videogames, believing they made kids dumber.